Exhibition stand BRACE Group | Schendel & Pawlaczyk

BRACE Group | Schendel & Pawlaczyk | EuroShop 2023 | Dusseldorf | 78 sqm

For the first time Schendel & Pawlaczyk, conform and MMD livedesign present themselves at the EuroShop in Düsseldorf as BRACE Group. 

Under the trade fair motto "Best Ingredients", the three independent brands offered a memorable trade fair appearance with spices and various specialties. The booth was dominated by a large kitchen island. There, booth guests virtually put together their individual recipe for a successful brand presentation. Various "ingredients" were distributed around the kitchen island, each representing a special aspect of the trade show design. The customers selected their desired ingredients, whereupon the matching contents were displayed on their "plate" - from modular trade show stand designs with the "wow effect" to creative design ideas and exciting concepts for highlighting the "unique selling points". The "chefs" were able to take home the daily menu created in this way.

The stand was awarded 3rd place for the best design and implementation in the M category. The EuroShop Award in bronze, presented by Exhibitor Magazine, honored the eventful and interactive approach of the "Trend Kitchen".